The launch spot, and everything after it

One shoot, every channel

A national automotive brand does not need a single film. It needs a hero spot with the polish to sit in a paid campaign, and a stack of shorter cuts sharp enough to hold their own in the feed. The ask was to make both from one production, so the look stayed consistent from the thirty-second commercial down to the six-second social bumper.

Directed, shot and graded in-house

Our team carried the piece end to end. That meant the treatment, the direction on the day, the edit and the final colour all lived under one roof, so nothing was lost in the handoff between vendors.

• Pre Treatment, shot list and schedule built to serve both the hero and the cutdowns from the same setups.
• Prod Full crew on a controlled shoot, capturing hero coverage plus vertical framings for social.
• Post Edit, sound and a colour grade tuned to the brand, then versioned out to every required ratio and length.

Selected stills

Placeholder frame tiles below — real reel embedded above. Swap these stills for graded frames on build.